Empowering Businesses Through Science-Informed Health Solutions
I believe that feeling good and living well should be within everyone's reach. That's why I help companies bridge the gap between science and everyday health by delivering consulting services that turn knowledge into action.
Whether you are crafting impactful communication, developing a health product or solution, or designing a nutrition strategy, Wellase supports you with insight-driven, evidence-based guidance tailored to your goals.
Wellbeing is a holistic state of physical, mental, emotional, and social health in which an individual can function effectively, cope with life's challenges, feel fulfilled, and contribute to their community.
Consulting Services
I partner with companies in the health, nutrition, wellness, and food industries. I combine subject matter expertise with practical thinking to help you make better decisions and create real impact.
Scientific Insights
Translate complex science into clear, market-ready content.
Health Communication
Develop effective health education tools and communication strategies.
Strategic Approach
Strategically position products for science-based credibility and consumer trust.
Science To Market
Support product and service development with a scientific, compliance, and consumer-first approach.
Creating Brands
Create and evolve purpose-driven brands that resonate with health-conscious audiences.
Content Marketing
Design and execute content marketing strategies that inform, engage, and inspire.
Product & Project Mgmt.
Provide project and product management support across innovation and communication tracks.
Why I Do It
Health is the foundation of everything — how we feel, how we show up, how we live our lives. But science alone isn't enough. People need tools they understand, trust, and use. At Wellase, I believe in the power of science translated into practical, human-centered solutions that make it easier to feel good and stay well.
About Me
Hi, I'm Joanna — a scientist, consultant, and wellbeing advocate.
I founded Wellase to help companies bring more health, clarity, and value into people's lives.
With an academic background and a career spanning nutrition, pharma, biotech, and healthcare, I've translated scientific insights into real-world applications. I specialize in Health Communication, Content Development, Content Marketing, and Science-To-Market Translation with a focus on holistic approaches to health and lifestyle interventions. My expertise covers areas like gut health, the microbiome, nutraceuticals, food ingredients, nutrition, and lifestyle interventions.
My work blends scientific integrity with strategic thinking — always driven by a strong sense of purpose: to make health more accessible, actionable, and meaningful.
My Mission: To translate knowledge and science into practical tools and strategies that help companies deliver health-focused products and services that empower people to live better.
My Vision: To create value by supporting innovation that puts people's health and wellbeing at the center — combining evidence, empathy, and usability.
Joanna Krzeslak-Hoogland, PhD
18+ Years of Experience Bridging Science, Industry & Health
Specialized in Holistic Health, Nutrition, Lifestyle Approaches, Nutraceuticals, Gut Health, and the Microbiome
Let's Work Together to Turn Insight into Impact
Whether you are launching a new product, developing personalized health solutions, communicating scientific benefits, or shaping your brand's health narrative, Wellase brings clarity, structure, and creativity to support your success.
Wellbeing Made Simple
Let's make health easier — and smarter — together.
Contact
Contact me by sending an email to info@wellase.com
